Background
Ed Breault is a seasoned marketing executive with over 15 years of experience driving growth and innovation in the B2B SaaS industry. As the Chief Marketing Officer at Malbek, Ed leads the brand’s go-to-market strategy across all marketing functions, empowering organizations to unleash the power of AI-powered contract lifecycle management.
Prior to Malbek, Ed served as CMO at Aprimo, market leader in Digital Asset Management for 7 years, where he was responsible for the company’s global brand and growth initiatives. In this role, he spearheaded a wide range of marketing functions including demand generation, account-based marketing, product marketing, and marketing operations.
Ed’s background also includes leadership positions at FIS and Rolls-Royce, where he developed expertise in business strategy, analytics, and technology transformation. He is known for his ability to blend creative and analytical approaches to drive measurable results.
Education
Awards
Professional - Membership
Published works
Blog posts
Enterprise-level organizations often have a significant volume of agreements, averaging between 20,000 and 40,000 contracts. Managing these complex documents manually is almost impossible, especially when it comes to keeping track of contractual obligations and rights without errors. A contract management system (CMS) is a powerful tool that helps organizations streamline their contract processes from creation
The evolving demands of the modern business environment necessitate a move toward more sophisticated solutions like contract lifecycle management.
Complex contracts need an effective and efficient contract management process. Enter the concept of the 4 Vs of Contract Management: Volume, Variety, Velocity, and Veracity.
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